Artize
The VIC Collection blends contemporary innovation with classic elegance. In a world torn between the future and nostalgia, VIC strikes a balance—merging modern minimalism with timeless sophistication. More than a revival, it’s a modern neo-classic—a fresh harmony of past and present. Designed by Claudia Denelon & Federico Meroni.
At UNDR-CTRL, we crafted a CGI product film for the VIC Collection that seamlessly blends Neo-Classic elegance with modern minimalism. Inspired by classic architecture, ornate detailing, and timeless symmetry, we reimagined these elements through a contemporary lens. The process began with a meticulously designed storyboard, ensuring each frame captured the balance between heritage and innovation. Using high-end 3D modelling and animation, we brought the product to life with precise textures, cinematic motion, and fluid transitions.
Minimalist line-art motion graphics subtly highlighted intricate details, enhancing the fusion of old and new. Carefully crafted lighting and high-precision rendering added depth and realism, while expert post-production, color grading, and sound design ensured a seamless, premium visual experience. More than just a showcase, this film is a refined artistic expression of modern neo-classicism, brought to life with precision, creativity, and storytelling mastery by UNDR-CTRL.
